Creative Claw
Generate on-brand media, inside Claude.
Creative Claw is an MCP plugin that brings a full AI media studio into Claude Code and Claude Desktop. Generate on-brand images, videos, speech, and HTML-rendered branded graphics — all from natural language, all through one account. Save your brand once and every future visual stays on-brand automatically. No API keys. No platform switching. Just describe what you need.
What You Get
MCP Server (auto-connected)
One connection to Creative Claw's MCP server gives you 30+ tools for media generation, editing, layout rendering, branding, and asset management:
| Category | Tools |
|---|---|
| Image | generate_image (generate + edit), compare_models, load_image |
| Video | generate_video, check_job |
| Speech | generate_speech |
| HTML → media | render_html_image, render_template |
| Media editing | remove_background, upscale_media, trim_video, scale_video, add_subtitles, extract_frames, merge_media |
| Models | list_models, get_model_params |
| Assets | search_assets, update_asset, delete_asset, upload_asset, import_media, get_upload_url, confirm_upload |
| Brand themes | get_theme, list_themes, update_theme, delete_theme |
| Templates | create_template, update_template, list_templates, render_template |
| Credits | get_credits_balance, get_credits_link |
Access 1,000+ production-ready AI models — FLUX, Gemini, Veo, Sora, Kling, Seedance, Hailuo, HeyGen, Recraft, ElevenLabs, and more — through a single unified account with usage-based pricing.
Skills (Creative Workflows)
Skills are prompt-based workflows that teach Claude how to use the tools effectively — model selection, prompt engineering, multi-step production pipelines, and brand-aware rendering.
| Skill | What It Does |
|---|---|
| creative-claw-onboard | First-time orientation. Explains the mission, tours the studio's capabilities, and walks new users through their first generation — images, videos, HTML renders, or voice. |
| create-image | Helps you pick the right model, craft effective prompts, and generate or edit images. Covers the full roster of recommended models with detailed reference guides. |
| create-video | Guides you through model selection, reference image generation, camera direction, multi-segment video production, and talking avatars. Covers recommended video models with detailed reference guides. |
| create-html-image | Render on-brand images from HTML/CSS via headless Chromium — quote cards, OG images, social banners, stat cards, hero layouts. Full browser CSS surface (grid, flex, filter, clip-path, variable fonts, inline SVG). Pulls from themes. |
| create-brand-theme | Create, extract, update, and apply brand themes. Onboards a new brand from a website, local folder, or direct URLs — saves colors, fonts, logos, shapes, and photography style as a reusable theme. |
Each generation skill includes per-model reference files with prompting best practices, parameter tables, example prompts, and comparison guidance.
Supported Models
Image Generation
| Model | ID | Highlights |
|---|---|---|
| GPT Image 1.5 | fal-ai/gpt-image-1.5 | Production-quality, strong prompt adherence, fine detail |
| Gemini 3 Pro | fal-ai/nano-banana-pro | Complex reasoning, semantic understanding, text in images |
| Gemini 3.1 Flash | fal-ai/nano-banana-2 | Fast, high-fidelity, excellent text rendering, multilingual |
| FLUX.2 Pro | fal-ai/flux-2-pro | Zero-config professional quality, HEX color precision |
| Recraft V3 | fal-ai/recraft/v3/text-to-image | #1 on benchmarks, design and illustration |
| FLUX Schnell | fal-ai/flux/schnell | Fastest (~0.5s), cheapest, great for drafts |
Image Editing
| Model | ID | Highlights |
|---|---|---|
| GPT Image 1.5 | fal-ai/gpt-image-1.5/edit | Strong prompt adherence, identity preservation |
| Gemini 3 Pro | fal-ai/nano-banana-pro/edit | Semantic edit instructions, 14 reference images |
| FLUX Kontext Max | fal-ai/flux-pro/kontext/max | Typography, consistency, precise edits |
| Gemini 3.1 Flash | fal-ai/nano-banana-2/edit | Fast, no masking required |
Video Generation
| Model | ID | Audio | Image Input |
|---|---|---|---|
| Veo 3.1 | fal-ai/veo3.1 | Native dialogue + SFX | Yes (/image-to-video) |
| Veo 3.1 Fast | fal-ai/veo3.1/fast | Native dialogue + SFX | Yes (/fast/image-to-video) |
| Sora 2 Pro | fal-ai/sora-2/text-to-video/pro | Native audio | Yes (/image-to-video/pro) |
| Kling v3 Pro | fal-ai/kling-video/v3/pro/text-to-video | Native audio + lip-sync | Yes (/image-to-video) |
| Seedance 2.0 | fal-ai/bytedance/seedance-2.0/text-to-video | Native audio | Yes (/image-to-video) |
| Seedance 2.0 Fast | fal-ai/bytedance/seedance-2.0/fast/text-to-video | Native audio | Yes (/image-to-video) |
| Hailuo-02 Pro | fal-ai/minimax/hailuo-02/pro/text-to-video | Yes | Yes (/image-to-video) |
| Hailuo 2.3 Fast | fal-ai/minimax/hailuo-2.3-fast/standard/image-to-video | No | Yes (I2V only) |
Talking Avatars
| Model | ID | Highlights |
|---|---|---|
| HeyGen Avatar 4 | fal-ai/heygen/avatar4/image-to-video | Photo → talking avatar with lip-sync, 400+ poses, 100+ voices |
| HeyGen Video Agent | fal-ai/heygen/v2/video-agent | Budget talking avatar from text (~$2/min) |
These are our top picks. Use list_models to browse 100+ more across all categories.
Install
Claude Code
# 1. Add the marketplace
claude plugin marketplace add CreativeClawCo/creative-claw-marketplace
# 2. Install the plugin
claude plugin install creative-claw@creative-claw-marketplace
# 3. Authenticate — on first use, the MCP server will prompt you to sign in via Clerk OAuth
That's it. The plugin connects to Creative Claw's MCP server and gives you access to all generation tools plus the /creative-claw-onboard, /create-image, /create-video, /create-html-image, and /create-brand-theme skills.
Claude Desktop
Add to your MCP config (claude_desktop_config.json):
{
"mcpServers": {
"creative-claw": {
"type": "http",
"url": "https://app.creativeclaw.co/mcp"
}
}
}
No API keys needed — auth is handled via Clerk OAuth on first connection.
Quick Start
Just talk to Claude naturally:
"Generate a product photo of my headphones on a marble surface, golden hour lighting"
-> /create-image picks the best model, crafts the prompt, generates
"Make a 15-second cinematic video of coffee being poured in slow motion"
-> /create-video recommends the right model for physics, generates a reference image, then the video
"Edit this image — change the background to a beach sunset, keep the person unchanged"
-> /create-image routes to an edit model, preserves identity, swaps background
"Make me a LinkedIn quote card with our brand colors"
-> /create-html-image writes the HTML, pulls colors/fonts/logo from the saved brand theme, renders via headless Chromium
"Set up our brand — here's our website"
-> /create-brand-theme extracts colors/fonts/logos from the site, uploads the assets, saves as a reusable theme
"I need a TikTok-style product video for this shoe" [attach image]
-> /create-video generates reference frames, picks an I2V model, produces the clip
Architecture
You -> Claude + Skills (model selection, prompt engineering, creative direction, brand-aware rendering)
|
MCP Tools (generate_image, generate_video, render_html_image, update_theme, ...)
|
Creative Claw Server (fal.ai + headless Chromium + R2 storage + Clerk auth)
|
Permanent media URLs (never expire)
No API keys. No CLI wrappers. No expiring URLs. Just skills + MCP.
Project Structure
This repo is a marketplace — it contains one or more installable plugins.
.claude-plugin/
marketplace.json # Marketplace manifest (required for Claude Code marketplace sync)
plugin.json # Root plugin metadata
plugins/
creative-claw/
.claude-plugin/
plugin.json # Plugin manifest (MCP server config)
openclaw.plugin.json # OpenClaw compatibility
skills/
creative-claw-onboard/
SKILL.md # /creative-claw-onboard — first-time orientation + studio tour
image-generation/
SKILL.md # /create-image — image generation & editing workflow
references/ # Per-model prompting guides
video-generation/
SKILL.md # /create-video — video generation workflow
references/ # Per-model prompting guides
create-html-image/
SKILL.md # /create-html-image — HTML → PNG via headless Chromium
create-brand-theme/
SKILL.md # /create-brand-theme — create, extract, update, and apply brand themes
Pricing
Usage-based — pay only for what you generate. No subscriptions, no commitments. Check creativeclaw.co for current rates.
Compatibility
- Claude Code — via
.claude-plugin/plugin.json - Claude Desktop — via MCP server config
- OpenClaw — via
openclaw.plugin.json
All use the same skills and connect to the same MCP server.
License
Apache-2.0
Built by Creative Claw Co.