io.github.Samrajtheailyceum/advertising-protocols

Official4 tools

by Samrajtheailyceum

Query 70+ ad tech protocols — OpenRTB, VAST, AdCP, AAMP, TCF, GPP — with citations.

io.github.Samrajtheailyceum/advertising-protocols — Model Context Protocol (MCP) Server

This MCP server provides a way to query 70+ ad tech protocols, including OpenRTB, VAST, AdCP, AAMP, TCF, and GPP. Query results include citations. The server exposes 4 tools to support protocol lookup and related querying.

🛠️ Key Features

Query 70+ ad tech protocols (OpenRTB, VAST, AdCP, AAMP, TCF, GPP)
Returns results with citations
4 available tools

🚀 Use Cases

Retrieve protocol details for ad tech integrations
Cross-reference definitions across major advertising standards

⚡ Developer Benefits

Citation-backed responses for traceability
Consolidated access to multiple ad tech protocols through one server
Tool-based interface (4 tools) for protocol queries

⚠️ Limitations

Coverage is limited to the listed ad tech protocols and query capability described (70+ protocols with citations)

Captured live from the server via tools/list.

search_protocols

Search the AdvertisingProtocols catalog of 80+ ad tech standards (OpenRTB, VAST, AdCP, AAMP, UID2, ARTF, etc.) by keyword. Matches title, description, tags, and category.

Parameters2

query	string	required	Keyword(s) to match, e.g. 'agentic', 'video', 'identity'.
limit	integer	optional

Raw schema

{
  "type": "object",
  "properties": {
    "query": {
      "type": "string",
      "description": "Keyword(s) to match, e.g. 'agentic', 'video', 'identity'."
    },
    "limit": {
      "default": 10,
      "type": "integer",
      "minimum": 1,
      "maximum": 50
    }
  },
  "required": [
    "query"
  ],
  "$schema": "http://json-schema.org/draft-07/schema#"
}

get_protocol

Fetch details for one advertising protocol by its slug (e.g. 'openrtb-2', 'adcp', 'aamp', 'ucp'). Returns description, governance, evidence links, use cases, and dependencies.

Parameters1

slug

string

required

Protocol slug, e.g. 'openrtb-2' or 'adcp'.

Raw schema

{
  "type": "object",
  "properties": {
    "slug": {
      "type": "string",
      "description": "Protocol slug, e.g. 'openrtb-2' or 'adcp'."
    }
  },
  "required": [
    "slug"
  ],
  "$schema": "http://json-schema.org/draft-07/schema#"
}

list_mcp_servers

List MCP servers in the AdvertisingProtocols directory. Optionally filter by protocol slug/label (e.g. 'adcp'), vendor, category, or 'officialOnly' to get only publisher-owned servers.

Parameters4

protocol	string	optional	Protocol slug or label to filter by (e.g. 'adcp', 'AdCP', 'aamp').
vendor	string	optional	Vendor name substring (e.g. 'Google', 'IAB').
officialOnly	boolean	optional
limit	integer	optional

Raw schema

{
  "type": "object",
  "properties": {
    "protocol": {
      "description": "Protocol slug or label to filter by (e.g. 'adcp', 'AdCP', 'aamp').",
      "type": "string"
    },
    "vendor": {
      "description": "Vendor name substring (e.g. 'Google', 'IAB').",
      "type": "string"
    },
    "officialOnly": {
      "default": false,
      "type": "boolean"
    },
    "limit": {
      "default": 25,
      "type": "integer",
      "minimum": 1,
      "maximum": 100
    }
  },
  "$schema": "http://json-schema.org/draft-07/schema#"
}

search_glossary

Search the AdvertisingProtocols glossary of 130+ ad tech terms (DSP, SSP, RTB, TCF, etc.) and return plain-English definitions.

Parameters2

query	string	required	Term or keyword to search for.
limit	integer	optional

Raw schema

{
  "type": "object",
  "properties": {
    "query": {
      "type": "string",
      "description": "Term or keyword to search for."
    },
    "limit": {
      "default": 8,
      "type": "integer",
      "minimum": 1,
      "maximum": 25
    }
  },
  "required": [
    "query"
  ],
  "$schema": "http://json-schema.org/draft-07/schema#"
}

Install

Tools (4)

search_protocolsget_protocollist_mcp_serverssearch_glossary

Remote endpoint

Streamable HTTP

Hosted server - connect over the network, no local install.

url

https://inktdlomgdqrsqaalpey.supabase.co/functions/v1/mcp

Add to VS Code Add to Cursor

claude_desktop_config.json

json

{
  "mcpServers": {
    "advertising-protocols": {
      "command": "npx",
      "args": [
        "-y",
        "mcp-remote",
        "https://inktdlomgdqrsqaalpey.supabase.co/functions/v1/mcp"
      ]
    }
  }
}

Desktop config is stdio-only; this bridges via mcp-remote. Native remote: Settings > Connectors.

io.github.Samrajtheailyceum/advertising-protocols — Model Context Protocol (MCP) Server

🛠️ Key Features

🚀 Use Cases

⚡ Developer Benefits

⚠️ Limitations

search_protocols

get_protocol

list_mcp_servers

search_glossary

Install

Remote endpoint

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